Mike Haywood - Sustainable Resource Solutions

A stalwart of the Waste industry there’s not a lot to explain about Mike Haywood and his passions.
As long and complicated as his experience in the Waste industry is, he has a knack of keeping his communication truly simple, and this is was the brief to create his Brand. 

Using a universal truth, yellow + blue = green, we created an almost literal interpretation of his business’ mission “making the in-between green” by overlapping his name.

This was applied to website, stationery and other collateral.