Detour Design Studio
Brand + Communications
Oddfellows began in 1998 with a strong ethos of producing premium quality wines that highlight the potential of the Langhorne Creek region. It was founded by 6 individuals who were each separately involved in the wine making business. The circular fingerprint logo is representative of the founders coming together to work in unity to produce wines that showcase the talents of all involved. Langhorne Creek Winemaker David Knight was one of the original members and in 2007 took over the ownership and operation of the venture.